Direct Contact

About Direct Contact PR

Direct Contact is headed by Paul J. Krupin

Paul J. Krupin is a scientist and "once-upon-a-time" attorney with over 28 years of diverse professional government and industry experience in the a variety of technology and project management disciplines at complex industrial, nuclear, waste management facilities, including employment with the State of Oregon, U.S. Department of Interior, U.S. Department of Agriculture, U.S. Department of Energy, several law firms, and private industry.

Born in New York City, he was raised in Franklin Square, on Long island. He received a Bachelors Degree from the University of Colorado in Boulder, Colorado, a Masters Degree from Oregon State University in Corvallis, Oregon, and a Juris Doctor with a special certificate in Dispute Resolution, from Willamette University in Salem, Oregon. 

He wrote his first news release in 1978 introducing concerns about the hazards of drinking wildland water in the western US. The first four words of the article run by Associated Press were "Don't drink the water!". 

What happened is telling:

  • The US Government passed regulations to improve drinking water quality and protect people who use small water systems.
  • Woody Allen wrote a play titled Don't Drink The Water.
  • A widely known beer company created an advertisement years later in which two highly photogenic Hispanic gentlemen speak to each other and one says to the other, "You can drink the lite beer in America, but don't drink the water."

In 1992, after vowing to never step into a courtroom again, Paul devoted his newly found spare time to becoming an author, publisher, Internet innovator, and professional problem solver. Year after year he has come up with numerous highly innovative Internet systems and solutions. He loves to identify and develop what he calls "technological force multipliers", which in his own words are, success pathways en masse, made easy to use with technology. 

He is a prolific writer who's pre-Internet creations included the Toll Free Environmental Directory, which taught people how to search for environmental jobs and information long distance for free using toll-free 800 numbers. He also wrote several fishing, hunting and archery books, and created several very popular highly specialized databases for government contractors including the National 8 A Minority and Economically Disadvantaged Company Directory & Databases series, Fed-Pro: The Federal Procurement Database, and DOD-Pro: The Department of Defense Procurement Database. 

He went online in 1994 and created a widely known media e-mail database called The US All Media E-Mail Directory. The original version had 2,500 media email addresses. He turned this directory into an online service when in 1996 he co-created, with Don Short of One World Telecommunications, IMEDIAFAX The Internet to Media Fax Service, an online service that allows people to transmit news releases to custom targeted media lists via fax and e-mail. The name branded, even though technology and the world have migrated to the Internet and email. IMEDIAFAX has now been incorporated into Direct Contact PR.

His clients include world-class companies, government agencies, professional associations and best selling authors on everything from Chicken Soup for the Soul to publicizing Internet and industry events to hard news journalists to syndicated columnists to electronic newsletters. Check out his clients and publicity success stories. 

Krupin's work is highly regarded in the numerous industries for his innovative Internet expertise and publicity achievements. 

He has touched the hearts and minds of millions of people. 

His methods and services have helped thousands of authors, writers, inventors, and companies get the word out to the right media audiences.

Paul understands the psychology of dealing with the media. He knows what he's doing when it comes to getting publicity. Work with Paul and you'll get the best media responses you've ever seen at the lowest price. 

Along the way, you'll learn how the system works and you'll become more and more effective yourself.